Yemi Alade Premieres New Video ‘Lai Lai’ in East Africa
At the close of 2019, Global Afro-pop powerhouse Yemi Alade wrapped up with a banging music video. Titled LAI LAI, the mid-tempo jam is an infectious tune with catchy lyrics off her fourth studio album WOMAN OF STEEL. The Paul Gambit directed video captures Yemi in stellar individual shots and is the fifth music video release from the album; following previous releases “Shake”, “Vibe”, “Give Dem”, “Home” and the Rick Ross remix for “Oh My Gosh”.
LAI LAI on YouTube:
The Effyzzie Music Group artist had such a successful 2019; the highlight been the release of her album WOMAN OF STEEL in August. As she gears up to 2020, Yemi is set to serve more videos from the album. Kicking off her album world tour in October 2019 in Ethiopia, “Mama Africa” is also set to perform in several shows around the world as she continues to cement her place as trailblazer in the global music scene.
Please find in attachment the audio and song artwork.
Yemi Alade released her acclaimed third studio album “Black Magic” in December 2017 following the enormous success of her “Mama Afrique” EP and previous albums including: “Mama Africa: The Diary of an African Woman” and “King of Queens”. She is known for her un-matched, evolving African style and electric stage performances and is a 2-time winner at the MTV Africa Music Awards Best Female Act (2015 & 2016). She has been a regular feature at the International and African awards earning nominations for the Best International Act at the BET Awards two years in a row as well as Best International Act (2014 & 2015) at the MOBO Awards. Yemi made a return to Africa’s biggest music platform – Coke Studio Africa for the fourth time where she collaborated with French rapper of Congolese origin: Youssoupha Mabiki of the “Entourage” mega-hit.